Seven years of style, one massive celebration. For the Zalora Lucky 7 campaign, Lieve created a fast-paced, visually popping video that highlights the joy of the perfect find.
Taking inspiration from the concept of ‘Luck,’ we incorporated playful visual metaphors and dynamic transitions that keep the audience engaged from start to finish. We focused on the diversity of ZALORA’S collection, showcasing how every shopper can hit the style jackpot. The result is a bold, youthful, and trend-setting campaign that perfectly aligns with ZALORA’s digital-first identity.
"Neque porro quisquam est qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit...There is no one who loves pain itself, who seeks after it and wants to have it, simply because it is pain..."